PROGRAM RULES/FAQS

AMERICAN CREW SALON LOYALTIES PROGRAM

As a member of the American Crew Salon Loyalties Program you will earn Crew Credits every quarter based on purchases of American Crew products from participating Distributors during the quarter. Here is how it works:

  1. If you have not yet registered, you can register online or through a Distributor Sales Consultant. Once you complete the registration, you will receive confirmation that we have received your enrollment form. Once accepted into the program, you will receive an enrollment e-mail containing a username and password to access the Salon Loyalties website.
  2. At the end of each quarter, American Crew will confirm your purchases with your distributor, update your online account and send you an electronic notification with the number of Crew Credits accrued during that quarter.
  3. Earn Crew Credits – You will earn Crew Credits in accordance with the membership level attained. Crew Credits can be used to redeem your choice of awards from an expanded awards collection that includes professional salon tools, salon merchandise and professional education.

HOW TO EARN CREW CREDITS:

Crew Credits are earned quarterly. All eligible purchases are submitted by your Distributor(s) directly to the American Crew Salon Loyalties Program Headquarters. TO ENSURE PROPER AND TIMELY CREDIT OF ALL QUALIFIED AMERICAN CREW PURCHASES PLEASE MAKE SURE THAT EACH ORDER PLACED WITH YOUR DISTRIBUTOR(S) HAS YOUR AMERICAN CREW MEMBERSHIP NUMBER ON IT. If you notice a discrepancy between the total you spent with your Distributor and the value of credits posted to your account, please contact your DSC or Distributor first. They will then work with us to adjust your Credit balance as appropriate.

1. Achieve an Award Level. The more you purchase, the more Crew Credits you will earn for each dollar in purchases. An Award Level is determined by the total dollar value purchased in American Crew products per location, per quarter. Listed below are the qualifying Award Levels.

Quarterly Purchases Award Level Crew Credits Earned
$1 - $299 None Obtained 1 Crew Credits per Dollar of Quarterly Purchases
$300 - $699 Silver 2 Crew Credits per Dollar of Quarterly Purchases
$700 - $1,299 Gold 4 Crew Credits per Dollar of Quarterly Purchases
$1,300 - $2,099 Platinum 6 Crew Credits per Dollar of Quarterly Purchases
$2,100 + Black 10 Crew Credits per Dollar of Quarterly Purchases

American Crew relies on your distributor to report your purchases and participation by our distributors is not mandatory. If a distributor chooses not to submit or has omitted a salon account's purchases, Crew Credits will not be rewarded retroactively.

2. New Salon Loyalties Members Earn Double Base Crew Credits. New Salon Loyalties members will earn double base Crew Credits for all American Crew purchases in the quarter they enroll. You must make an initial purchase of $300 or more in the first quarter of enrollment to qualify for double base Crew Credits and must be a new member who has never had an account in the American Crew Salon Loyalties program.


Example of Crew Credits Earnings:
New salon account enrolls in February: You would receive double base Crew Credits for all purchases in 1st quarter (Salon account must purchase minimum of $300 that quarter)

If the salon account purchases $325 in Q1 – they would receive 1,300 Crew Credits
$325 x 4 (double the normal 2 CC given for Silver Level) = 1,300 Crew Credits

If the salon account purchases $1,320 in Q1– they would receive 15,840 Crew Credits
$1,320 x 12 (double the normal 6 CC given for Platinum Level) = 15,840 Crew Credits

IMPORTANT INFORMATION

  • Awards cannot be transferred to others; cash will not be substituted
  • Crew Credits will expire December 31, two years following issuance (for example, Crew Credits issued during 2023 will expire on December 31, 2025)
  • Any issue not specifically covered by the rules contained herein will be decided by American Crew. Such decisions are final. American Crew management reserves the right to make adjustments to the DSC Awards Program as it deems equitable and has final approval of all awards
  • All rules and regulations pertain to U.S. participants only
  • The most current rules are posted on the program website
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FAQ

HOW DO I REDEEM CREW CREDITS?

  1. The Salon Loyalties website features a MyAccount/Redeem Awards button. This button gives you access to the online catalog which contains hundreds of items for your business or home.
  2. You can redeem as many awards as you wish, as well as air travel, up to the total number of Crew Credits in your online account. Individual awards may have quantity or timing restrictions. Please read the descriptions in detail before redeeming your Crew Credits.

DO I HAVE TO PAY FOR SHIPPING OR TAXES?

Awards include shipping, handling and state and local sales taxes (where applicable).
IMPORTANT: When placing an order, please remember that awards can only be shipped to a street address. Awards cannot be shipped to a P.O. Box number.

HOW OFTEN CAN I REDEEM MY CREDITS?

Crew Credits can be redeemed for awards anytime you want to shop. Crew Credits will be uploaded to your account approximately 45 days after the calendar quarter ends. You will receive quarterly e-mail statements of your new Crew Credit deposit(s) or you can check your account balance and deposits on the website on the Program Statement page. Salon accounts can only redeem their Crew Credits through the Salon Loyalties program website. Crew Credits may not be redeemed for distributor credit/vouchers or cash reimbursement for other purchasing needs.

HOW ARE CREW CREDITS TRACKED?

Every quarter your Distributor will submit your purchases to the American Crew Salon Loyalties Program Headquarters. The timelines for submission are listed below:

Crew Credits are analyzed and uploaded to the Salon Loyalties Professional website as follows:

Quarter 1: January – March Crew Credits uploaded by 5/15
Quarter 2: April – June Crew Credits uploaded by 8/15
Quarter 3: July – September Crew Credits uploaded by 11/15
Quarter 4: October – December Crew Credits uploaded by 2/15

Any sales reported after these dates will roll into the subsequent quarter.

I RECEIVED MY PASSWORD, BUT I DO NOT HAVE ANY CREW CREDITS

A minimum purchase requirement of $1 per quarter is required to have Crew Credits uploaded to your account. All Crew Credits are uploaded quarterly (see schedule above). American Crew relies on your Distributor to report your purchases and participation by our Distributors is not mandatory. If a distributor chooses not to submit or has omitted a salon account's purchases, Crew Credits will not be rewarded retroactively. Please contact your distributor if you have purchased the minimum requirement and have not received your Crew Credits.

HOW DO I REGISTER?

Salon accounts register online or manually through a Distributor Sales Consultant. If registering online, click "Not A Member". Once you complete your registration, a copy will be sent to your local Distributor for verification. After your distributor has verified your salon account, you will receive an enrollment e-mail containing a username and password to access the Salon Loyalties website. At the end of each quarter, American Crew will confirm your purchases with your Distributor. You can check your account balance and deposits on the website on the Program Statement page. At this point, American Crew, Inc. will rely solely on the Distributor to verify all salon purchases and submit the salon's name, address, phone number and purchases. So it is incumbent upon you to always use your American Crew membership number with all qualified American Crew purchases.

CAN I SUBMIT MULTIPLE LOCATIONS FOR PURCHASES?

Yes. Multiple salon locations are accepted. However, Crew Credits are earned based on location. If you have multiple locations, your total purchases will be divided by the number of locations. Crew Credits and Award Levels will be awarded based on this number.

CAN I ENROLL MY BEAUTY SUPPLY STORE?

To qualify you must have a salon within your store with at least one chair. Distributor stores cannot currently participate.

DO I EARN CREW CREDITS ON D:FI PRODUCTS TOO?

No. Crew Credits can only be accumulated on reported American Crew product sales.

CAN I PARTICIPATE IF I OWN A CHAIN OR FRANCHISE?

Please contact your corporate office to determine if you qualify for the program.

IS AN E-MAIL ADDRESS REQUIRED?

Yes, an e-mail address is required for you to enroll in the Program.

HOW DO I KNOW HOW MANY CREW CREDITS I HAVE?

Participating salon accounts will receive an electronic statement via e-mail. To view Crew Credits deposits and balance click MyAccount/Redeem, then Statement to access the Statement page.

WHY DOES MY STATEMENT SHOW FEWER PURCHASES THAN I PURCHASED THIS QUARTER?

We rely on Distributor's information. We also rely on you to keep your profile up to date. If your Crew Credits aren't uploaded properly, it could be because your account information is incorrect. Verify and update your account info routinely. Remind your DSC to include your Salon Loyalties membership number whenever you purchase American Crew products.

WHEN DO MY CREW CREDITS EXPIRE?

Crew Credits do expire two years after the year of issuance. For example, Crew Credits issued in 2023 will expire December 31, 2025.

CAN I PURCHASE ITEMS IF I DO NOT HAVE ENOUGH CREW CREDITS?

Currently, all items are redeemable with Crew Credits only. Crew Credits CANNOT be supplemented with money or credit cards.

HOW LONG DOES IT TAKE TO RECEIVE AN ORDER?

Many items are shipped within 5-10 business days from the date orders are processed. Items shipped directly from the manufacturer may take longer.

CAN I RETURN MY ORDER?

Satisfaction is guaranteed on merchandise selections for the salon or home. All sales are final on American Crew branded professional tools and educational awards. Cancellation fees may apply for American Crew educational courses and will be deducted from your Crew Credit account.

MY SALON IS LOCATED OUTSIDE THE UNITED STATES?

The American Crew Loyalties Program is designed for only those salons located in the United States. In the future, we hope to incorporate worldwide independent salon accounts. Please continue to check the website for more details.

HOW CAN I CONTACT PROGRAM HEADQUARTERS?

Program Headquarters can be reached by sending and email to salonloyalties@crewrewards.com or calling 888.371.0252 (9:30 am – 4:30 pm Eastern time, Monday through Friday)

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